Here's why its a bad idea to build any kind of branding or marketing on someone else's service.
They own what you do and will take/change/exclude it - and normally their TOS prevent you from being able to do anything about it.
Case in point... This guys' wife lost her cool username on Instragram because an Instagram employee wanted it.
https://medium.com/p/5c546662abc0
Bad business? yup.
Rude? yup.
Anything you can do about it? Nope.
Sucks, though. Don't ever think if you have something cool that you'll get to keep it.
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