Friday, August 8, 2014

Did you REALLY think that $5 logo was going to be awesome and original?

The rise of creative marketplaces where you can solicit design/creative work for as little as $5 seems... appealing for small projects, startups and sole proprietierships.

But you should really think about what you get for such a small dollar amount.

Quality identity pieces (logo, cards, letterheads, name tags, banners, etc) take time.  Even the simplest might take a couple days.  Someone has to get to know you, you're market, your culture, your target audience and weave all that into something you can proudly display, stand under, attract talent to, etc.

Its your BRAND.  Its YOU!

Would you really think someone could do any kind of justice producing those for you for $5? or even $100?  What's a couple days of your life worth?  I bet its more than $100.

That's why good branding campaigns cost $5000, $10,000 even $100,000

Not $5.

Anyway, here's a great article I saw on Hacker News which goes into it in-depth.

https://medium.com/@sachagreif/in-the-past-couple-years-startups-have-started-realizing-that-good-design-can-make-the-difference-2fdeb90d390a

Suffice to say, you get what you pay for.  If you paid $5 you should expect low quality or forgery.

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